Jonathan Zittrain, a law professor at Harvard University and author of The Future of the Internet and How to Stop It said: “To me, the most important function of the contract is to remind people that the web we have isn’t the only one possible. That’s both a warning – including about how aspects of the web have become – and an opportunity. The contract seeks to get those wielding the most power online to commit to some boundaries in how they treat their users.”
Some online ills can be traced back to the reliance of certain businesses on advertising, with the pursuit of better revenues spawning clickbait and fake news. But Berners-Lee said companies are looking at how to combat those, and sees other reasons to be hopeful: “People in the big companies are concerned about truth and democracy. They don’t want people to look back and say theirs was the platform that misled people to vote against their own best interests,” he said.
It’s good to have a bit of optimism, I guess, but I do like mine with accompanying pessimism / realism: